Mellow Mushroom teams up with Sports Authority for promo

May 16, 2014

Mellow Mushroom Pizza Bakers has teamed up with Sports Authority to host a 90-second shopping spree contest. The promotion is being held in conjunction with the AJC Peachtree Road Race on June 8 in Mellow’s hometown of Atlanta.

According to a news release, two guests will win a “VIP experience” that includes a night at the W Hotel on July 3, dinner for two at a Mellow Mushroom, two race entries and a 90-second shopping spree at Sports Authority. To win, fans need to upload a 15-second video on Instagram explaining why they’re worthy of the grand prize, using the hashtag: #MellowSportsSweep.

Guests will also have the opportunity to win additional prizes, including a $100 Sports Authority gift card, $100 Mellow Mushroom gift card and weekly prizes that include entries into the 2014 AJC Peachtree Road Race. All video entries will receive a double reward offer for $5 off at any Georgia Mellow Mushroom location and $20 off a purchase of $100 or more at Sports Authority participating locations.

Topics: Marketing / Branding / Promotion, Online / Mobile / Social

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