How Mobile Ordering Apps Stack Up

Mobile ordering apps are poised to be a major sales driver for fast casual restaurants, but not all apps are built the same.

Type: White Paper

Sponsor: Fuzz Productions




5 Reasons Your Restaurant Isn’t Attracting Millennials

If you work in the limited service restaurant industry, you know how fierce the competition is, especially for millennials.

Type: White Paper

Sponsor: WAND Corporation




5 Best Practices for Turning Your Website into a Content Marketing Machine

Does your website leverage the best in content marketing practices to ensure potential clients look to you for solutions? 51 percent of B2B buyers rely more on content to research and make purchasing decisions than they did a year ago.

Type: White Paper

Sponsor: Networld Press


See More »

FEATURES


Sleep talkers beware: Alexa is listening for your restaurant reorders

Amazon Prime members can now voice-order meals through Amazon Restaurants on Alexa-enabled devices,

Why Dominos and Papa John's sales are up in a food service downturn

Why are some pizza chains thriving in an overall economic downturn for the restaurant industry? The answers speak volumes about today's customers' demands.

The lucky 13: Twitter features to maximize restaurant marketing

Twitter has effectively been our micro-blogging friend for a decade, which has changed the face of marketing because this great promotional tool allows brands to push strategic initiatives in concise, 140-character chunks. Here are 13 pointers on maximizing that little bluebird's many features.

'If in doubt, leave it out': The lessons in Cinnabon's Carrie Fisher tweet

Cinnabon's poorly received social media post about Carrie Fisher, upon her death this week, has restaurant leaders talking about how best to prevent such well-intended but still brand-burning missteps online.

Are you accounting for those holiday gift cards correctly?

For many restaurants, the holiday season bustles with promotions, parties and gift card sales. But amid the season's cheer, restaurants must account for these gift cards properly.

How the election could (and should) change the way restaurants do business

By Mike Lukianoff, Chief Analytics Officer/Fishbowl In 1960, John F. Kennedy and Richard Nixon made history when they became the first presidential candidates to debate on live TV.

The Restaurant Review Dance: Four steps to a better reputation

The importance of both knowing, and fiercely protecting your restaurant’s reputation online, is integral to business success today in any area of food service. For proof, look no further than the following three research findings: The addition of a single...

Cloud POS vs. digital ordering engine: Everything you need to know

As more restaurant brands develop digital ordering capabilities, restaurant technologists must understand the key differences between a cloud POS and a fully-featured digital ordering engine.

Want social media success? Just EAT it

When it comes to social media success, it can be tough to remember that it's all about quality, over quantity in most cases. But the good news is, if you can learn to EAT it, you'll have that task accomplished. Read on, if you want to learn how.

Study: 3 restaurant priorities that pay off big

A newly released study from Deloitte shows that a huge chunk of frequent diners prefer to order online, but at quick service restaurants they end up spending 26 percent more on food when they do. For fast casual, it's 13 percent more.

Dunkin' Donuts, Pita Pit share tips for driving mobile app adoption, use

Digital gurus at Dunkin' Donuts and Pita Pit offer up real-life insight on mobile app strategy.

Pizza Pie bakes up ROI with loyalty kiosks

Kiosks in the restaurant sphere are a big hit due to their ability to draw in customers. One pizza franchise saw firsthand how effective a kiosk campaign can be when it helped drive a ROI of more than 2,000 percent.

Pizza Hut digital leader Baron Concors talks mobile strategy, best practices

Baron Concors, Pizza Hut global chief digital officer, said the “focus on mobile is a focus on customer,” and that retailers must turn their mindset to becoming students of human behavior.

Online or offline: Ways your restaurant can tap into Pokemon Go craze

In the annals of gaming history, this summer will go down as the summer of Pokemon Go. The augmented reality game has players worldwide out on the streets and everywhere else, attempting to catch Pokemon in just about every nook...

Big reasons why big data can vastly improve marketing efforts

We all know the big, failed product launches, especially those from companies known for marketing greatness like New Coke, the Arch Deluxe and Orbitz soda. And, of course, there’s lots of analysis out there about why they crashed and burned,...

See More »

Your customers are online and mobile. Are you following them? With the advance of smart phones and social media you have new, powerful ways to connect with customers. We'll help you stay on top of the trends in online, mobile and social marketing.

NEWS