Papa John's 1st US chain with Facebook ordering

July 12, 2017

Papa John's announced a new "start order" button for its Facebook page fans, allowing all those social media mavens the luxury of ordering a pie without missing a moment of online gossip and cute cat pictures. To sweeten the deal, too, the chain is giving those who use the new feature 25 percent off their orders, which they are tracking through customer code usage. 

Access to what the chain calls its "Facebook Instant Experience" is available on the brand's Facebook page, as well as under the burger icon on the timeline. 

"We love that Facebook is giving their 2 billion active monthly users access to real-world experiences like food ordering, and are proud to be the first national pizza brand on board," Papa John's Global CMO Brandon Rhoten is quoted as saying in the news release.

 


Topics: Online Ordering


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