CiCi's anchors new marketing campaign with hot buffet guarantee

by

May 13, 2010

In a new advertising push beginning this week, CiCi's Pizza will use national media to highlight its "Fresh, Hot Buffet Guarantee," reminding guests they can…

Papa Gino's Pizzeria raises $140,000 for Easter Seals

by

May 13, 2010

D'Angelo Grilled Sandwiches and Papa Gino's Pizzeria raised more than $140,000 for Easter Seals and The Genesis Fund by selling more than 140,000 coupon books…

BuyWithMe makes group buying more personal

High-end pizza concepts that sign up with the new group-buying platform align themselves with a "trusted friend."

Pizza Hut to Facebook fans: vote to save $10 deal

May 11, 2010

In a probable attempt to re-energize the $10 Any Pizza deal that has helped kickstart Pizza Hut's formerly flailing earnings, Pizza Hut is capitalizing on…

Consumer food choices increasingly depend on online deals, information

May 10, 2010

Consumers, hungry for deals and discounts on food purchases are increasingly turning to online tools, according to Deloitte's 2010 Consumer Food Safety Survey.

Pizza Fusion picks winner for viral video Earth Day contest

by

May 5, 2010

Pizza Fusion has announced on its blog that it has picked a winner for its "First Eva Earth Day Video Contest." Jennifer Suzuki won with a video profiling her…

New Papa Murphy's CMO to focus on digital branding

May 4, 2010

Papa Murphy's International has named Jenifer Anhorn chief marketing officer. Anhorn -- currently with Periscope, which has handled Papa Murphy's marketing for…

Garlic Jim's runs contest to find best teachers

by

May 4, 2010

Garlic Jim's is hosting a contest until May 19 for customers nationwide to nominate their favorite teacher to win a pizza party.   Winners will be chosen by…

Point-counterpoint: Don't waste restaurant marketing dollars on social media

That's what one marketing guru says. Another affirms its goldmine potential. Here, the two duke it out.

Savvy pizza operators unlock Groupon's potential

Implement their tips to turn the tool into the cheapest new customer acquisition method around.

Tony Boombozz offers Derby Day promo

April 27, 2010

Kentucky Derby Day isn't the best day for pizza sales, but one area concept is looking to change that.   Louisvillem, Ky.-based Tony Boombozz's Taphouse is…

NakedPizza praised in UK marketing book

April 26, 2010

London-based Cream Global, an online communications resource for global media and marketing professionals, has just released the book "No Apples: 100 Other Top…

Yellow Page marketing stunt drew thousands to fake pizzeria

by

April 25, 2010

An Australian arm of Yellow Pages conducted an experiment to prove people still use the medium to find businesses, according to The Australian.   "Hidden…

Little Caesars teams with 'The Karate Kid'

by

April 25, 2010

Little Caesars Pizza, PepsiCo and Columbia Pictures have teamed up for a family-oriented promotion featuring the upcoming release of the Columbia Pictures film…

Own a 'green' restaurant? Call it 'natural' instead

April 21, 2010

So your LEED-certified pizzeria carries all local ingredients from farms and suppliers that are USDA certified organic. How do make your green claims resonate…

Home Run Inn caters to frozen pizza customization with new site

April 15, 2010

Frozen pizzas -- once the quick dinner of last resort -- have increasingly become gourmet items, with new premium lines being added to store shelves each year.

Blue Shoe Mobile Solutions helps operators develop iPhone apps

by

April 14, 2010

Blue Shoe Mobile Solutions is the newest addition to the iPhone app technology creation field, and has just been launched by Virginia entrepreneur Eddie…

Pizza Fusion runs viral recipe contest for Earth Day

by

April 11, 2010

Pizza Fusion, a pioneer in the natural and organic restaurant movement, has launched an online video contest through the month of April in search of the…

New wrap solution for pizza delivery vehicles available

by

April 7, 2010

Ford has a new, integrated branding solution for its commercial Transit Connect vehicles that could make them more attractive for pizza delivery, according to…

Pizza campaign targets young moms' favorite mediums

Peter Piper's digital makeover focuses on "three screens" that help mothers be more efficient: mobile, laptops and television.