First Pizza Hut-Martin Agency commercials to run before Super Bowl

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February 3, 2010

Pizza Hut will run its first ads with its new media consulting company, Richmond, Va.-based The Martin Agency, during Super Bowl XLIV, according to the New…

Hunt Bros. secures NASCAR sponsorship

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February 2, 2010

Hunt Brothers Pizza just inked a deal to sponsor veteran driver Elliott Sadler in both the Sprint Cup Series and Camping World Truck Series, according to a…

Pizza Hut's $10 deal: false advertising?

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February 1, 2010

Some customers who have attempted to take advantage of Pizza Hut's recently advertised any-pizza-for-$10 deal have been charged more than that sale price…

CiCi's pizza introduces e-club with sweepstakes

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January 31, 2010

CiCi's Pizza recently announced the launch of its new e-club in a company statement. This robust tool serves multiple purposes for CiCi's by allowing…

Amici's joins online ordering program with group feature

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January 28, 2010

After a successful pilot program, six San Francisco Bay Area Amici's locations are now live in the GetQuik network. GetQuick, a Santa Clara-based provider of…

Top pizzerias push online ordering, $10 promos for Super Bowl

January 28, 2010

Leading chains Pizza Hut and Papa John's have lined up their game plans for winning the Super Bowl pizza wars.   Anticipating a 50 percent overall sales…

Loyalty systems provider releases text ordering solution

January 28, 2010

Sundrop Systems Inc., the creator of cardless loyalty solution loyalTXT, has released Txt-To-Go Mobile Ordering, which allows consumers to place pick-up orders…

Pizza Patron gets personal

Pizza Patron's new paquetazo displays aim to strike an intimate chord with the Hispanic community.

Boston's promo benefits Juvenile Diabetes research

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January 27, 2010

Dallas-based Boston's Restaurant & Sports Bar is teaming up with the Juvenile Diabetes Research Foundation International (JDRF), the largest charitable…

Making the Most of Marketing Dollars Doesn't Always Mean Branding

While many operators are focused on branding efforts to drive sales, other strategies make more sense for small- and medium-sized restaurants. Local marketing…

Touch Reviews amends 'Papa's Pizzeria' app announcement

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January 26, 2010

Touch Reviews, an online app review site, amended its article announcing the Papa's Pizzeria game for iPhone, which does not yet exist.   From Touch Reviews:…

Pizzerias need to focus on more than funny ads for Super Bowl

Marketing professors recommend best practices for game day commercials and pre-game promotions.

Punch Pizza eased football pain with Flickr coupons

January 25, 2010

Minnesota Neapolitan pizzeria Punch Pizza reached out to its e-mail list to assuage the pain of Sunday night's Minnesota Vikings loss with free pizza.   The…

Consumers want more rewards from loyalty clubs

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January 25, 2010

As more marketers turn to loyalty and rewards programs to spark business growth, a new report from the Chief Marketing Officer Council indicates that marketers…

Ten technologies that make for better business

These wide-ranging solutions tackle pizzeria issues both timeless and trendy. 

Harris Poll reveals consumers' coupon-hunting trends

January 21, 2010

More restaurant owners turned to couponing in 2009 to eek out traffic during the recent slow periods. But if they had any doubt where to place such ads, print…

Pizzeria lands social media stint at Sundance

January 20, 2010

"Off to the Sundance Film Festival. Arriving around 5 p.m. and will be attending the opening screening and party tonight!"   That's not the tweet of an…

RedBrick Pizza runs Haiti relief program

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January 19, 2010

RedBrick Pizza Worldwide's Charity Cafe Foundation has joined in the effort to raise money for victims of the earthquake in Haiti, according to a company…

New Twitter app could be useful to pizza operators

New Twuition application allows pizza operators to advertise in results of specific Twitter queries.

Zpizza makes gift card, loyalty programs mobile

January 17, 2010

Mocapay, a mobile experience platform, has developed a strategic relationship with zpizza, a national gourmet pizza, sandwich and salad chain. Through the…