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Marketing News & Media

Mellow Mushroom prices take off to 1974

August 12, 2014

Mellow Mushroom announced it is lowering prices to reflect 1974 menu costs in its "Way Back Wednesday" campaign celebrating their 40th anniversary.

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Beacon technology enabling restaurant commerce and communication

With geo-triggered ordering, customers make their order in advance and the order gets pushed to the kitchen only when the customer walks in.

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Little Caesars' Hot-N-Ready campaign boosts brand's perception

August 8, 2014

Little Caesars' February introduction of the $5 Hot-N-Ready Lunch Combo, as well as its complementing marketing campaign in late spring and early summer, has…

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Boston Pizza marks 50th anniversary with $5 pizzas

August 8, 2014

Boston Pizza officially marks its 50th anniversary on Aug. 12. To celebrate, the Canadian-based brand will offer guests their choice of any individual-size…

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4 ways restaurants can optimize the customer experience through mobile

Mobile searches related to restaurants have a conversion rate of 90 percent with 64 percent converting within the hour.

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Nearly 60% of Papa John's US delivery sales now come through digital channels

by Alicia Kelso — Editor, QSRWeb.com

The company is in the midst of a new POS rollout that is expected to drive labor efficiencies, speed of service and order accuracy.

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Yum! Brands adds new interactive component to hunger fundraiser

August 6, 2014

Yum! Brands has announced the launch of its annual World Hunger Relief effort with the new "Pass The Red Cup" challenge featuring multi-Grammy Award winner…

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Hunt Brothers launches Fathead promo to kick off football season

August 4, 2014

Hunt Brothers Pizza is kicking off football season with its new "60 Days of Fathead” promotion, which runs now through Sept. 30.

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Ynot Pizza partnership yields Ynot Session IPA craft beer

August 4, 2014

Virginia's Ynot Pizza & Italian Cuisine has partnered with Green Flash Brewing Co. to create the specialty craft brewery's first local beer release – Green…

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Boston’s new kids’ program includes menu, interactive mobile app

August 4, 2014

Boston's Restaurant & Sports Bar has launched a new kids' program today, which includes a new healthier menu and an interactive mobile app. 

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Pizza Patron drops large pizza price to $3.99 to gain new traffic

July 31, 2014

Starting Aug. 4, Pizza Patrón will offer $3.99 large pepperoni pizzas every Monday through Wednesday for a limited time.

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WFF launches campaign to advance women leaders

July 30, 2014

The Women's Foodservice Forum has launched the WFF 100K Strong Commitment Campaign, an industry-wide "call to action” to support the advancement of women…

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Blaze Pizza plans giveaway for South Dakota grand opening

July 30, 2014

Blaze Fast Fire'd Pizza will open its newest location July 31 in Rapid City, S.D., at the Rushmore Crossing Shopping Center. To celebrate, the company will…

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Webinar will introduce beacon, geo-fencing basics for restaurants

July 29, 2014

Beacons can be powerful tools for reaching customers right outside a restaurant's front door, and getting them through the front door.

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Papa John’s adds Cincinnati Bengals to NFL roster

July 28, 2014

Papa John’s Pizza today was named named as the "Official Pizza of the Cincinnati Bengals." According to a news release on Bengals.com, Papa John’s will now be…

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Papa Murphy’s named a top digital marketing brand

July 28, 2014

Papa Murphy’s has been named as the No. 2 top digital marketer in the U.S. by Placeable’s recently revealed NatLo Top 30.

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Chicago’s Dimo’s Pizza publishes cookbook

July 25, 2014

Dimitri Syrkin-Nikolau, owner of Chicago’s Dimo’s Pizza, has launched a cookbook called "Revolutionary Pizza: Bold Pies that Will Change Your Life … and…

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Modern Apizza owner brings new concept to Sacramento

July 25, 2014

The Sacramento (Calif.) Convention Center, in conjunction with hospitality partner Classique Catering, a Centerplate company, has opened a new concept called…

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Domino's digital volume keeping prices down

by Nicole Troxell — Associate Editor, Networld Media Group

The volume growth from digital has offset increases in the price of cheese and pork.

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Turning social media likes into restaurant traffic

by Alicia Kelso — Editor, QSRWeb.com

Offer customers something, like a discount or a recipe, in return for their like.

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