Online ordering outlay offers potential payoff

A minimal investment in an online ordering system can produce big returns for a pizzeria operator.

Selling pizza by cell

Five tips for pizzeria operators to stake their claim on the mobile Web.

Selling pizzas by e-mail

E-mail databases can be an inexpensive marketing tool.

Getting the inside scoop

NAPICS 2008 gives pizza, ice cream operators real-life business tips.

Days of pizza past: the year in review

Pizzeria operators had a tough year; they fought back with technology.

FS/Tec, NAFEM highlight future trends

by Valerie Killifer — senior editor, NetWorld Alliance

Video-game and online-ordering capabilities are the wave of the future.

FS/Tec, NAFEM to hold co-located event

by Valerie Killifer — senior editor, NetWorld Alliance

Foodservice technology and equipment come together Oct. 10-13 in Atlanta.

Online ordering: A flourishing trend

Pizzeria operators find a gold mine in online ordering.

Brand boost: Interacting through the Internet

Domino's Pizza and Pizza Hut are using the Internet to promote fun customer interaction first, pizza sales second.

Welcome to the foodservice future

Restaurant tech whiz Jim Melvin envisions a future filled with revenue-boosting, customer-operated purchase devices.

2006: A Year in Review

Following is a look at the serious and funny events transpiring last year in the pizza industry.

Gift cards boost profits

Huge sales prove customers love gift cards.

Search Marketing: The new, hip way to reach your target audience

Pizza operators enjoy good organic search traffic while QSRs face several obstacles.

Web ordering: From computer to makeline

Pizza operators pursuing online ordering options see it less as a means of replacing phone orders, and more as a way to grow ticket averages.

Time to order online

Ordering online from a distributor is simple and convenient, but few distributors and pizza operators are using such services.

2002: A Year in Review

Sluggish sales amid a sputtering economy didn't stop the pizza industry from delivering a year full of highs and lows in 2002

Net Returns

Orders of pizza through the Internet are growing now that operators are learning how to make it work efficiently.