A new study looks at why many restaurants haven't implemented a digital POS system.
Christina Coy, VP of marketing for Pie Five, discusses how the brand uses social media, YouTube and mobile marketing to connect and engage millennials.
A family has just called and ordered two large, two-topping pizzas for dinner. Here are some tips to increase that order by upselling additional items ranging from extra cheese to dessert.
Pizza leads all other restaurant industry segments in digital ordering adoption, but the digital ordering and delivery landscape is in the early stages of a major evolution.
Three components are necessary for a successful mobile experience.
Mobile expert discusses why mobile is the key to digital ordering success.
Online ordering, and mobile ordering in particular, is no longer simply a nice add-on for consumers,it's an expectation.
It's a race to the top for both fast casuals and QSRs latching on to the potential digital ordering can offer.
Restaurants are beginning to integrate various technologies that are allowing them to achieve greater efficiencies.
Restaurants are discovering the power of leveraging apps, loyalty programs and games to engage customers and drive traffic.
Themes for 2015 include customization, freshness and mobile ordering/payments.
Despite a number of headwinds such as high cheese and beef prices and labor pressures, many operators remain optimistic for 2015.
Changes include new crusts, drizzles, toppings, uniforms, website and more.
The company remains bullish on North China and is focused on shifting its marketing and menu strategies to support growth in the market.
Millennials are accustomed to technology and like a sensory experience – to touch and feel things – and kiosks give them that opportunity.
Restaurants can become victims of their own success when high volume slows down service. Check out these tips for satisfying the need for speed.
Voice ordering was also a highlight of Q3, with more than 200,000 voice orders placed despite no promotion of the platform since the June launch.
As the brand continues its turnaround strategy, it will launch a new advertising position in Q4 aimed at millennials.
The company expects its mobile site to launch by the end of this year and is investing 'seven figures' into additional digital initiatives.
If mobile websites included a click-to-order button that routed customers to a geolocation API, the brands' mobile experiences would be better suited to handle each query.