Video

Getting back to your marketing roots

Although mobile and social media marketing have been hot industry topics for the past few years, you can’t have a strong digital showing without first developing a solid marketing campaign. At the 2014 Fast Casual Executive Summit, this panel dissected a variety of campaigns to see why some work and why some don’t.

February 11, 2015

Although mobile and social media marketing have been hot industry topics for the past few years, you can’t have a strong digital showing without first developing a solid marketing campaign. At the 2014 Fast Casual Executive Summit, this panel dissected a variety of campaigns to see why some work and why some don’t.

On the panel:

• Chad Bailey | CMO | Robeks
• Karley Hofer | Director of Brand Development | Orange Leaf Frozen Yogurt
• Moderator: Stephen Farr-Jones | President | ADM Marketing

This session was sponsored by ADM Marketing.