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Menu labeling doesn't have to be difficult (video)

PizzaMarketPlace Editor Cherryh Butler interviews Betsy Craig, owner of MenuTrinFo, about the importance of menu labeling.

July 4, 2011

Menu labeling is on the minds of many restaurant owners now that chains with 50 or more locations will be required to provide calorie information on menus. Although the federal government's final rulings aren't due until tomorrow, PizzaMarketPlace Blogger Betsy Craig, told pizza operators at the Pizza Executive Summit last week in Chicago how important it is to get a head start.

"Pizza concepts can provide this information," said Craig, the owner of MenuTrinFo, a full-service menu nutritional analysis company. "It can be helpful. Your diners are asking for it."

Craig said the process is easier than most restauranteurs would expect if they use a reputable company and standardized recipes. However, help is out there for even complicated recipes.

Click hereto watch an interview with Craig or visit her blog detailing options for menu labeling.