NoshList updates wait list app, adds analytics

May 6, 2014

NoshList has announced the release of its free iOS 7 wait list app, which includes several new features. The company also added a new analytics section on the NoshList website with downloadable reports that measure visitor activity and trends in a restaurant's traffic and demographics, according to a news release.

Redesigned for iOS 7, the new NoshList app includes notes and sortable statuses. Users can define pre-set notes, such as dates of birthdays and anniversaries, that are selectable when adding parties. The notes can be viewed in the wait list for quick reference and can be synced across each device used in the restaurant.

The new app also integrates the history of seated diners and other features into the main waitlist view, and offers additional opportunities to personalize the app from the settings. An ETA scheduling option lets restaurants keep track of same-day call aheads, and parties that have an estimated arrival time are grouped below those with a quoted time.

"These new features and improvements have been designed to provide a more enhanced two-way communication system between restaurant employees and guests," CEO Craig Walker said in the release. "Based on user research, clients who used our guest management system reported a 16-percent increase in waitlist retention. We were thrilled by these results and will continue to improve the NoshList experience."

In addition to the new app features, the NoshList website now has several analytical reports for paid premium users. The reports include:

  • Activity Overview: Trends in the numbers of diners seated by the day, week or month;
  • Demographics: Visitor breakdowns by age and gender;
  • Party Sizes: Statistics based on diners by party size;
  • Loyalty: Guests who visit your place when and how often, and their average length of wait;
  • Activity Logs: For more custom analysis, all the data on parties added to NoshList.

Topics: Online / Mobile / Social, Operations Management, Staffing & Training

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