Rapid Growth Drives Freddy's Need for Fully-Integrated Digital Platform to Enhance Guest Experience
November 28, 2018
Freddy's Frozen Custard & Steakburgers aims to boost the guest experience with web and mobile ordering as well as an enhanced loyalty program.
It is teaming up with Tillster, a digital ordering and engagement platform for restaurants, according to a press release. The brand chose Tillster due to strong analytic capabilities which will help the brand leverage guest insights as well as entice new guests.
"We strive to create a positive atmosphere for our guests to enjoy by providing genuine hospitality while serving our high quality, cooked-to-order food," said Scott Redler, co-founder and COO of Freddy's Frozen Custard & Steakburgers, in the release.
"In an effort to enhance the Freddy's experience on an ongoing basis, we prioritize innovation to make Freddy's convenient for our guests. These new digital platforms are another way for us to do just that while allowing us to better connect with them, both inside and outside of the restaurant."