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Marketing News & Media

Little Caesars makes big perception gains in 2012

by Alicia Kelso — Editor, QSRWeb.com

The company finishes in the top 5 after taking its marketing message national.

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Pizza Hut Canada rolls out hand-tossed pizza

January 23, 2013

Pizza Hut Canada is launching its new hand-tossed style pizza for the promotional price of $10. The $10 price was the cost of a pizza in 1993.

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Villa Enterprises raises $32K for breast cancer center

January 22, 2013

Villa Enterprises Management Ltd. Inc., a global multiconcept restaurant operator, presented a check in the amount of $32,500 to The Rippel Breast Center in…

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Papa John's plans bigger coin toss promo for this year's Super Bowl

January 21, 2013

Papa John's is bringing back its Super Bowl coin toss promotion for this year's game Feb. 3. However, this year, the chain anticipates a much bigger free pizza…

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Pizza Pizza passes $1M milestone for Children's Miracle Network

January 21, 2013

Toronto-based Pizza Pizza announced that its charitable program, Slices for Smiles, has raised more than $1 million in funds since its inception in 2007. This…

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Papa John's marks down large pizza price for NFL playoffs

January 18, 2013

Customers ordering any large pizza through Papa John's online channel from now through Jan. 20 can receive 50-percent off by using the promotion code: NFL50.

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SpeedLine users gain free social marketing dashboard access

January 17, 2013

SpeedLine and technology partner eThor have announced a partnership that offers every SpeedLine POS user a free social marketing dashboard, fully integrated…

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Pizza Pizza launches iPad ordering app

January 16, 2013

Toronto-based Pizza Pizza has announced the launch of its first mobile ordering app for the iPad platform, a follow up to its award-winning iPhone app.

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Fish Consulting PR firm adds Papa Murphy's to client list

January 16, 2013

Fish Consulting LLC, a full-service national communications firm specializing in franchise and foodservice marketing and public relations, announced that after…

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Boston's heart-shaped pizzas to benefit St. Jude's

January 16, 2013

From Feb. 4-17, Boston's Restaurant & Sports locations nationwide will collect proceeds from heart-shaped pizzas to support charities including St. Jude…

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Boomers add restaurant occasions while Millennials cut back

by Alicia Kelso — Editor, QSRWeb.com

Research shows Boomers increasing their share of restaurant traffic in recent years, with Millennials decreasing theirs.

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Papa John's rebukes study showing drop in consumer perception

January 14, 2013

Papa John's today released the statement it received from YouGov regarding YouGov's Nov. 30, 2012, media comments concerning Papa John's "BuzzIndex" score.

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Domino's: 'We're not just a pizza company anymore'

January 14, 2013

Domino's Pizza has launched a new TV campaign encouraging guests to "think outside the pizza box" and try something new for 2013.

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Distributed marketing empowers franchisees and sustains brand integrity

With a distributed marketing model, the local QSR has access to designs created by corporate marketers, and have a greater ability to customize these pieces to…

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Sam's Sorrento Pizza promotion raises money for veterans

January 11, 2013

Mount Clemens, Mich.-based Sam's Sorrento Pizza is raising money to support veterans through the sale of "The General," an extra large pizza that was…

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Domino's UK offering deals to combat winter blues

January 10, 2013

Domino's Pizza UK is offering promotions throughout the month to help customers beat the "January gloom."

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Topper's increases promo price to manage higher cheese costs

January 9, 2013

Ontario-based Topper's Pizza has added a delivery component to its popular Topper's Tuesdays promotions. Previously, only large specialty pizzas that were…

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Chuck E. Cheese unveils new online game and double ticket promo

January 9, 2013

Chuck E. Cheese fans can win up to 50 free tickets for playing the chain's new online game, Chuck E. Rocks. Additionally, those who bring the game's free…

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Pizza Hut named Brand of the Year for TV campaign

by Alicia Kelso — Editor, QSRWeb.com

The chain benefited from promoting innovation, such as its Big Dinner Box and new P'Zolo sandwiches.

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Pizza Hut invites fans to help create Super Bowl commercial

January 8, 2013

Pizza Hut is inviting fans to upload videos of their best "Hut. Hut. Hut!" call, which could become part of the brand's first user-generated commercial to air…

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