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Marketing News & Media

Boomers add restaurant occasions while Millennials cut back

by Alicia Kelso — Editor, QSRWeb.com

Research shows Boomers increasing their share of restaurant traffic in recent years, with Millennials decreasing theirs.

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Papa John's rebukes study showing drop in consumer perception

January 14, 2013

Papa John's today released the statement it received from YouGov regarding YouGov's Nov. 30, 2012, media comments concerning Papa John's "BuzzIndex" score.

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Domino's: 'We're not just a pizza company anymore'

January 14, 2013

Domino's Pizza has launched a new TV campaign encouraging guests to "think outside the pizza box" and try something new for 2013.

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Distributed marketing empowers franchisees and sustains brand integrity

With a distributed marketing model, the local QSR has access to designs created by corporate marketers, and have a greater ability to customize these pieces to…

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Sam's Sorrento Pizza promotion raises money for veterans

January 11, 2013

Mount Clemens, Mich.-based Sam's Sorrento Pizza is raising money to support veterans through the sale of "The General," an extra large pizza that was…

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Domino's UK offering deals to combat winter blues

January 10, 2013

Domino's Pizza UK is offering promotions throughout the month to help customers beat the "January gloom."

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Topper's increases promo price to manage higher cheese costs

January 9, 2013

Ontario-based Topper's Pizza has added a delivery component to its popular Topper's Tuesdays promotions. Previously, only large specialty pizzas that were…

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Chuck E. Cheese unveils new online game and double ticket promo

January 9, 2013

Chuck E. Cheese fans can win up to 50 free tickets for playing the chain's new online game, Chuck E. Rocks. Additionally, those who bring the game's free…

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Pizza Hut named Brand of the Year for TV campaign

by Alicia Kelso — Editor, QSRWeb.com

The chain benefited from promoting innovation, such as its Big Dinner Box and new P'Zolo sandwiches.

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Pizza Hut invites fans to help create Super Bowl commercial

January 8, 2013

Pizza Hut is inviting fans to upload videos of their best "Hut. Hut. Hut!" call, which could become part of the brand's first user-generated commercial to air…

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Pizza Inn adds two new executives

January 7, 2013

Pizza Inn Holdings Inc. today announced the appointments of Flynn Dekker as chief marketing officer for Pizza Inn Inc. and Pie Five Pizza Co., and Chris Smith…

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Hungry Howie's promotes flavored crusts for anniversary

January 7, 2013

Hungry Howie's Pizza is celebrating its 40th birthday in 2013. Throughout the year, the Michigan-based chain will have a special Flavored Crust of the Month…

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PizzaRev founders take advantage of growing fast casual segment

by Cherryh Cansler — Publisher, FastCasual.com

"Chipotle"-like pizza concept leveraging both a quality product and speed of service.

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4 keys to increasing online ticket averages through suggestive selling

by Duessa Holscher — marketing, Granbury Restaurant Solutions

When the customer chooses to check out, it's a great opportunity to review their order and make a final suggestion for drinks, appetizers or desserts.

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Papa John's offering BOGO pizza to loyalty members

January 3, 2013

Through Jan. 7, Papa John's is offering its Papa Rewards members a free pizza if they place another order of $12 or more.

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Domino's rewards customers who order through digital channels

January 3, 2013

Domino's Pizza is offering $5 in Domino's Dollars to any customer who orders two medium, two-topping pizzas for $5.99 each via the company's digital channels …

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Pizza vending machine garners top readership in 2012

by Alicia Kelso — Editor, QSRWeb.com

Other popular pizza stories focused on marketing, controversy and culinary trends.

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What is the role of fanatical, cult-like menu items in QSR segment?

by Darrel Suderman — President, Food Technical Consulting

Cult-like food products drive brand value as the enormous consumer base recognizes and assigns value to the new product developed by a particular company.

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Pizza Hut rings in New Year by bringing back $10 Any deal

December 27, 2012

Pizza Hut has brought back its $10 Any deal, the company's most successful menu price offer of all time.

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Commentary: Visual content tops 2013 restaurant marketing trends

Cause marketing is also a major focus for brand differentiation, as customers seek out establishments that help the community.

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