ZinMobi brings pizza-focused mobile marketing software to North America

April 4, 2014

Ireland-based ZinMobi, a provider of mobile marketing software for pizza chains, has expanded its operations to North America.

KC Pie Fives launch campaign for children's hospital

April 4, 2014

Kansas City, Mo.-based Pie Five Pizza restaurants have launched a campaign to raise money for Children's Mercy, an area hospital. Last year, the company…

Uncle Maddio's introduces money-back guarantee program

April 4, 2014

Uncle Maddio's Pizza Joint has introduced a new "Served with Love Guarantee." As part of this new initiative, if a customer isn't completely satisfied with an…

Bring back emotional restaurant advertising

The current buzz in marketing is 'engagement' and the best way to achieve that is to strive for a bit of emotion.

Easy Ice now sponsoring Share our Strength

April 3, 2014

Easy Ice announced today that it is a local sponsor of Share our Strength's Taste of the Nation events in Washington, D.C., New York City, Miami and Baltimore.

Chuck E. Cheese's kicks off autism awareness campaign

April 3, 2014

Chuck E. Cheese's participated in Autism Speaks' Light It Up Blue global campaign this week, kicks off April, Autism Awareness Month.

Hungry Howie's launches $5 lunch menu

April 2, 2014

Hungry Howie's Pizza has launched a new Ready to Go Lunch menu, with all items priced at $5.

Hunt Brothers kicks off spring with new NASCAR promotion

April 2, 2014

Hunt Brothers Pizza has introduced a new 'Race to Win' sweepstakes, which runs now through May 31.

Domino's giving away free pizza for baseball no-hitters

April 2, 2014

Domino's Pizza has brought back its DomiNoNo promotion, which includes free pizza giveaways for each of the first two no-hitters to anyone registered on the…

April Fool's: Restaurant brands get in on the fun

by Cherryh Cansler — Editor, FastCasual.com

Restaurant brands 'launch' clear coffee, a kale shake and an edible pizza box.

Podcast: Facebook's organic reach limits

by Nate Riggs — CEO / Owner, NR Media Group

In episode #003 of This Week in Restaurant Technologies, Brandon Hull and I discuss Facebook's organic reach limits.

Adoption rates for restaurant loyalty programs lower than other industries

March 31, 2014

Despite an increased focus on loyalty apps and loyalty programs by many big-name restaurant brands in recent months, plenty of opportunities remain in the…

Restaurant category media spend up 5.2 percent in 2013

March 31, 2014

Expenditures for the 10 largest advertising categories grew 1.8 percent in 2013 and reached $88,334.1 million, led by retail. According to a news release from…

Domino's New Zealand intros new Offers mobile app

March 31, 2014

To help consumers keep their coupons organized, Domino's New Zealand has introduced a new Offers mobile app.

WFF 2014: A view from the top

by Cherryh Cansler — Editor, FastCasual.com

Get a look at what happened at the 2014 WFF's Leadership Conference.

Pizza Patron: Si, se puede! to La Ch!#gona

March 28, 2014

Pizza Patrón has come under heavy fire for the name of its latest LTO pizza, La Ch!#gona. Despite public outcry from critics, resistance from some franchise…

How defining customer segments can help you maximize revenues

With new customers, you get one chance to make a good impression and get them to come back frequently.

Uncle Maddio's offering $5.55 special

March 28, 2014

Fast casual pizza concept Uncle Maddio's Pizza Joint is offering a Maddio Mondays $5.55 pizza deal on any 9-inch pizza with up to three toppings, according to…

New Pompieri Pizza showcases dueling wood-fired ovens

March 27, 2014

Pompieri Pizza is now open in downtown Durham, N.C., offering true Neapolitan-style pizza and dueling wood-fired ovens in open view of the dining room.

Your Pie leverages popular promotion to improve operations

by Alicia Kelso — Editor, QSRWeb.com

The 18-unit concept stocks and staffs in preparation of the one-day event, which nets a 300-percent sales jump.