More consumers opting for takeout meals over hotel room service
Recent data from PFK Hospitality Research shows that hotel room service revenues fell 9.5 percent from 2007 to 2012, with some hotels discontinuing operations altogether. At the same time, takeout orders to hotels are growing exponentially, according to GrubHub Inc.
GrubHub analysts examined a year's worth of orders delivered to more than 8,000 hotels across the country. The data shows that hotel takeout orders have jumped in popularity by 125 percent in the last three years.
According to a news release, the data also shows that:
- On average, hotel diners spend about 11 percent more per order than non-hotel diners.
- Men are about 54 percent more likely than women to order meals to hotels.
- Hotel takeout orders peak early in the work week, with fewer orders from Friday through Sunday.
- Dinner and late night are the most popular meal times for travelers. Nearly three-fourths (72 percent) of hotel orders are placed during dinner and late-night hours.
GrubHub also found that mid-sized cities such as Minneapolis, Kansas City, Mo., and Orlando, Fla., have the highest share of orders delivered to hotels. The 10 leading hotel takeout order destinations, with the highest percentage of total orders coming from hotels, are:
- Kansas City, Mo.
- Orlando, Fla.
- Virginia Beach, Va.
- Raleigh, N.C.
- Portland, Ore.
- Jacksonville, Fla.
- San Jose, Calif.