Pizza Hut digital orders set records to kick off 2014
Just two weeks into 2014 and Pizza Hut has set two digital sales records: The first two Fridays of the year have earned the company the two biggest days in company history for sales received by a method other than traditional phone calls.
And, approximately 40 percent of all transactions occurred digitally from Jan. 1-10, with select markets surpassing 50 percent, according to a news release.
Pizza Hut offers digital ordering options via its mobile site, Android App, iPhone App, Windows App, iPad, Xbox 360 and PizzaHut.com.
"We're dedicated to providing pizza lovers with the most convenient ways to order Pizza Hut pizza and if the start to 2014 is any indication, we're succeeding in this mission," said Carrie Walsh, chief marketing officer, Pizza Hut. "Technology is playing a bigger and bigger role in the lives of our consumers and we want to meet them where they are, and where they are right now is online and on mobile devices."
Read more about online and mobile ordering.