Marketing News & Media
Mellow Mushroom taps into employee suggestions for new menu
February 20, 2014
Mellow Mushroom has crowdsourced its own employees to create a new menu. According to a news release, servers, bartenders, prep and line cooks from more than…
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Sales systems for closing more restaurant catering business
by Erle Dardick — CEO, Monkeymedia
To sell more restaurant catering, you have to solve your customers' problems; the experience needs to be seamless.
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Competition, consumers driving the open-kitchen trend
by Alicia Kelso — Editor, QSRWeb.com
Showing customers your ingredients and preparation processes provides a better connection with them, experts say.
read nowReport shows improvement in restaurants' marketing efforts
February 19, 2014
New data from Technomic's Consumer Brand Metrics shows there has been improvement in some chains' performance that may have been boosted by their marketing…
read nowJanuary proves to be a big month for online-to-offline pizza sales
February 19, 2014
According to new data from Denver-based Plink, an online-to-offline rewards provider, January proved to be a big month for pizza, driven in large part by the…
read nowDomino's turns in record donation for St. Jude fundraiser
February 18, 2014
Domino's Pizza raised a record high amount of donations for St. Jude Children's Research Hospital during its 10th annual St. Jude Thanks and Giving campaign…
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Keys to effective marketing on a tight budget
by Alicia Kelso — Editor, QSRWeb.com
Scott Anthony incentivizes his employees to spread the word about his pizzeria.
read nowDomino's Pizza tops list of pizza loyalists
February 13, 2014
Brand Keys today released its 18th annual Customer Loyalty Engagement Index, measuring customer loyalty in a variety of categories.
read nowNRA launches 'Extreme Digital Makeover' campaign
February 13, 2014
The National Restaurant Association has launched its "Extreme Digital Makeover" campaign geared toward members looking to expand their business online. Winners…
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Looking for PR love -- in all the right places
by Tracy Aiello Henderson — publicist, Center Reach Communication
Though restaurants know how to foster love and romance, many operators struggle with agency relationships.
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A road map to opening a new restaurant
by Alicia Kelso — Editor, QSRWeb.com
Bruno DiFabio says negotiating the lease while keeping a low profile is an important step when opening a concept.
read nowHungry Howie's leverages Super Bowl to thank loyal fans
February 12, 2014
Southeast Michigan-based advertising agency, DBA Worldwide, helped create two halftime Super Bowl spots for Hungry Howie's based on the brand's "Howie's for…
read nowzpizza hosts Olympic-themed promotion
February 11, 2014
zpizza has kicked off its "Goin' for Gold" campaign, which runs through Feb. 23, in celebration of the 2014 Winter Olympics.
read nowPizza Hut creates OKCupid profile for fans to pledge brand commitment
February 11, 2014
As part of Pizza Hut's "Commit to Greatness" campaign, the brand is seeking one-of-a-kind proposals from its fans via its new OkCupid profile. According to a…
read nowJet's Pizza debuts heart-shaped pizzas
February 10, 2014
For the first time ever, Michigan-based Jet's Pizza will offer heart-shaped pizzas in celebration of Valentine's Day. The pizzas will be available now through…
read nowBizzare Foods' Andrew Zimmern to host event at NRA show
February 6, 2014
Andrew Zimmern, the host of Bizarre Foods with Andrew Zimmern and Andrew Zimmern's Bizarre World on the Travel Channel, will serve as host and emcee for the…
read nowPizza Ranch launches apple orchard salad
February 6, 2014
Pizza Ranch announced it is bringing back its Brushfire Pizza and also introducing a new Apple Orchard Salad to the menu.
read nowBoston's Pizza offers heart-shaped pizzas for charity
February 6, 2014
Boston's Pizza locations across Canada will celebrate Valentine's Day with a heart-shaped pizza. One-dollar from each heart-shaped pizza sale on Feb. 14 will…
read nowGiordano's signs sponsorship deal with Chicago Cubs
February 5, 2014
Giordano's Famous Stuffed Pizza has signed a new partnership with the Chicago Cubs to be the team's official and exclusive pizza of the Cubs and Wrigley Field.
read nowDomino's Pizza spotlights employees in new ad campaign
February 5, 2014
Employees at Domino's Pizza are in the spotlight for the company's new national campaign that began this week.
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