News

Giordano's kicks off 40th birthday with new menu launches

October 15, 2014

Giordano's Famous Stuffed Pizza is celebrating its 40th birthday by kicking off a 40-day promotion that includes giveaways, social media campaigns and new menu items.

"Giordano's has deep roots in Chicago, going back to 1974, as the leader in establishing Chicago as the epicenter of deep-dish stuffed pizza," CEO Yorgo Koutsogiorgas said in a news release. "This is why, 40 years later, we are so honored to have earned a place in the hearts of our fans and at the heart of Chicago cuisine. Turning 40 presents a perfect occasion for us to celebrate with our fans and connect even more people with our amazing pizza."

The celebration – 40 Days of Giordano's – will take place on social media from today through Nov. 23. Each day for 40 days, Giordano's will post a different story about the brand, from its ingredients to its partnerships. It will also ask fans to weigh in on pizza trivia and will award five customers with pizza for a year. Other fans will receive gift cards and merchandise.

Giordano's is also launching new menu items in celebration of its 40th birthday, including:

• Antipasti Salad. The salad of romaine lettuce, pepperoni, salami, provolone, bruschetta tomatoes, Kalamata olives and cherry peppers is served with red wine vinaigrette and available as a starter, entrée or family platter.
• Boneless Wings. The restaurant has added a boneless version of its chicken wings, including classic buffalo style, barbeque or garlic lemon sauce.
• Ham & Provolone Pretzel Sandwich. This new option comes with natural hickory-smoked ham and provolone cheese on a pretzel roll with tangy honey mustard as well as Italian dressing.
• Eggplant Parmesan. Featuring lightly breaded eggplant filled with ricotta cheese and topped with Giordano's signature marinara sauce and melted provolone, served with spaghetti.
• Eggplant Parmesan Stuffed Pizza. Giordano's is adding lightly breaded eggplant and ricotta cheese to its famous stuffed pizza for vegetarians.

Giordano's has recently opened new restaurants in Chicago's South Loop area, in Glenview, Ill., and (coming soon) Bloomingdale, Ill. Giordano's is currently developing a number of restaurants in the Midwest and other key markets in the US, the release said.