What to consider with mobile ad purchasing

Mobile ads enable the advertiser to precisely target an audience through a variety of demographic characteristics.

Chuck E. Cheese's marketing shift paying off for shareholders

by Alicia Kelso — Editor, QSRWeb.com

Cheese prices are up 15 cents in two months.

7 ways to improve employee work ethic

Eric Chester delivered a keynote on reviving work ethic at this year's Fast Casual Executive Summit.

Millennials want to help your brand share its story

by Alicia Kelso — Editor, QSRWeb.com

The 80 million-strong Millennial demographic currently accounts for about 21 percent of all consumer spending.

Digital signage provides ambiance and marketing enhancements

by Alicia Kelso — Editor, QSRWeb.com

Fast Casual Executive Summit panelists share their quick ROI stories from installing digital menu boards.

FCES panel: Ready or not, mobile payments are coming

Mobile payments provide the ability to more personally interact with your guests, and gain more data about their habits.

How to add the right beverages and desserts to the menu mix

by Alicia Kelso — Editor, QSRWeb.com

Don't be bullied into doing something just because a competitor is doing it well.

Analysts predict spike in natural gas costs

by Alicia Kelso — Editor, QSRWeb.com

Yum!'s stock falls after a disappointing earnings report and continued struggles in China.

FCES '13: Carville, Matalin weigh in on D.C.'s gridlock

by Alicia Kelso — Editor, QSRWeb.com

The couple sparred on immigration reform and the regulatory environment, among other topics.

How to get a customer to come back to your restaurant

The most successful small businesses get more than 60 to 70 percent of their customers coming back on a monthly basis.

How to protect your restaurant from a fire

Poorly cleaned hoods and ducts account for 21 percent of all restaurant fires.

Pizza Hut's WingStreet plans first national ad campaign

by Alicia Kelso — Editor, QSRWeb.com

Pizza Hut China plans leverage the brand's momentum to grow its Casual and Home Services businesses.

3 tips for responding to Yelp reviews

Sending a private message is like sending a personal email and is best used to thank patrons for writing a positive review.

Lower gas prices partly attributed to government shutdown

by Alicia Kelso — Editor, QSRWeb.com

After weeks on the decline, wheat prices jump back up.

Fun and games: Why restaurant customers respond to gamification apps

Gamification elements, like points and feedback, make us want to continue participating and engaging with the brand.

Project Pie founder finds a niche in fast casual pizza

by Alicia Kelso — Editor, QSRWeb.com

James Markham doesn't predict a fast casual pizza bubble, but expects many concepts to struggle operationally in the long term.

What the government shutdown means for the restaurant industry

by Alicia Kelso — Editor, QSRWeb.com

Federal loans and food safety are two areas that will be affected.

Natural gas prices drop across the country

by Alicia Kelso — Editor, QSRWeb.com

Gas prices are 20 cents lower than they were a month ago.

How tablets are changing the dining experience

Tableside tablet developers recently reported a month-to-month growth rate of 35 percent in adoption by restaurants.

Do you know your customer loyalty quotient?

Customers buy 20 percent more product and also accelerate purchase frequency by 20 percent when motivated by a reward.