How to cultivate a loyal guest at your restaurant

Loyal guests don’t just randomly happen: they are cultivated through good food and great experiences.

Beanstalk Data announces strategic partnership with Olo

September 16, 2014

The partnership brings together Beanstalk's SaaS platform and Olo's digital ordering.

Webinar will explore why millennials are dining out less

September 10, 2014

Dan Santy, president of Santy Integrated, and Adam Pierno, director of Brand Strategy and Planning, will share their insights into how millennials decide what…

iPhone mobile payment option opens up opportunity for marketers

by Brenda Rick Smith — Editor, Networld Media Group

With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.

5 reasons restaurants should offer gift cards

Gift cards are a low-cost marketing tool that can help any size restaurant boost sales, order values and profit margins, and can deepen customer relationships.

#CONNECTsummit14: Beacons offer immediacy, simplicity and context

Beacons are powerful tools, enabling marketers to push the right message to the right person in the right place at the right time.

Deli meat supplier launches loyalty program

August 12, 2014

Supplier Norbest Inc. recently announced the launch of a new loyalty program for customers that allows customers to earn points on qualifying products and…

4 ways restaurants can optimize the customer experience through mobile

Mobile searches related to restaurants have a conversion rate of 90 percent with 64 percent converting within the hour.

Mobile CRM is a game changer that puts every restaurant on an even playing field

by Jitendra Gupta — Mobile CRM Director, Punchh

Heavy users of a brand do respond to rewards, but most customers prefer nuanced benefits, like special status as a VIP who gets access to private promotions.

Papa Murphy’s scores high for guests’ ‘intent to return’

July 9, 2014

Market Research firm Technomic has released new data examining restaurant guests’ intent to return and their reasons for doing so, which vary by generation…

Agilysys expands restaurant solution to include loyalty, payment gateway

July 8, 2014

Agilysys Inc., a provider of IT and hospitality software and services, announced it has expanded its rGuest product offering to include solutions for online…

A framework for measuring and monitoring mobile app loyalty

Even the most loyal customer evaluates every touch point and interaction with a business.

Paytronix adds four POS integrations to its rewards platform

June 30, 2014

Paytronix Systems Inc. announced that it has expanded its rewards platform with integrations to four additional POS systems, including Par Pixel Point, Digital…

Reward and loyalty programs for your catering customers

by Erle Dardick — CEO, Monkeymedia

Provide your customers with the option to select which program they prefer.

Paytronix launches rewards solution for multiunit chains

June 18, 2014

Paytronix Systems Inc. has introduced its new EXPRESS Pilots program designed specifically to help restaurant and retail chains create and deploy a new rewards…

How to craft a loyalty program for active social networkers

June 5, 2014

New research from Mintel shows that posting food pictures has gone beyond a few fringe foodies and is infiltrating the mainstream: 13 percent of those who have…

Restaurant insiders highlight the latest mobile ordering, loyalty trends

Now, consumers want on-demand apps that can allow them to receive faster service and more accurate orders.

3 reasons why the Starbucks app would fail at your restaurant

by Noah Glass — CEO, Olo

Without mobile ordering, customers only seem to care about mobile payment if you give them free coffee.

How to surprise and delight your loyal customers

by Jitendra Gupta — Mobile CRM Director, Punchh

Customers spend 15-20 percent more when they order online, so reward them for Web orders.

Lavu iPad POS integrates loyalty platform

April 24, 2014

Lavu Inc., provider of the iPad POS for restaurants, has announced a seamless integration to the loyalty platform offered by LoyalTree.