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Marketing Blogs

Your pizza POS: The argument for renting

by Christopher Sebes — president, Heartland Commerce

The positives to consider when considering whether to rent or own your POS.

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Media 'pile-on' shows Papa John's CEO really stepped in it this time

by S.A. Whitehead — Food Editor, Net World Media Group

Papa John's CEO John Schnatter learns (hopefully) the hard lesson of playing the blame game, especially when it comes to race issues and football in the U.S.

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Halloween: Rant, rave or review the night that was with us

by S.A. Whitehead — Food Editor, Net World Media Group

Share your wins, losses and laughs with us this Hallow's eve for a story on the challenges of meeting tonight's epic pizza demands and how operators meet them…

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Digital menus: Do you fear something you already know?

by Scott Sharon — President, Vertigo Group USA

Editor's Note: A version of this blog original appeared on Pizza Marketplace's sister site, Digital Signage Today. 

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Worldwide expansion: Where to go and who to know

by Stephen Dutton — Analyst, Euromonitor International

The old adage of "getting to know the locals" is more relevant today than ever for restaurant chains. Here, Euromonitor's Stephen Dutton spells out three…

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Pizza delivery's changing landscape: Lessons from retail universe

The trend sweeping the industry for increased delivery from all brands is changing the landscape for pizza restaurateurs, who've traditionally "owned" the…

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The pizza brand leader's silver bullet in a tech-filled world

by Bobby Shaw — President, Bobby Shaw Consulting

I love technology as much anyone, and firmly believe that it's an accelerator that not only drives sales and traffic, but also helps to develop great people.

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3 tips for serving millennial consumers

by Niall Keane — CEO of SynergySuite, SynergySuite

Millennials recently became the largest generation in the workforce with over 53 million workers, ushering society into an unprecedented future.

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Study shows 'anytime eaters' here to stay: Are you ready?

The anytime eater is upon us and many chains have found that feeding "the new normal" requires a shift away from traditional meal packaging, both in portion…

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4 keys to giving QSR customers the tech they 'expect' ... and more

A recent survey makes it official: Customers truly want technology in their QSR experience. Do it right with these four keys from an expert on all that is…

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It’s a jungle out there, all right, and its name is Amazon

by S.A. Whitehead — Food Editor, Net World Media Group

There may never be a more fitting name than that of Amazon, the mega online retailer that has come to demonstrate what the term “It’s a jungle out there…

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Infographic: Great ways restaurants can lighten the load on that online carbon footprint

From eco-friendly web hosting and printer-friendly content to streamlined fulfillment processes and "green" shipping, there are a variety of ways restaurant…

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Domino's moo-ves in to milk some action from 'Cow Appreciation' events

by S.A. Whitehead — Food Editor, Net World Media Group

What do you do when a competitor has a really good annual promotion that they thought of first? If you're Domino's, you apparently tell the competition to…

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Free smartphones, campground delivery among pizza promos for Independence Day

by S.A. Whitehead — Food Editor, Net World Media Group

Independence Day weekend beckons, and some have clearly pulled out all the wheel chocks to pull in new and returning customers.

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Surprise! Readiness tips for times when bad news lands on your doorstep

by S.A. Whitehead — Food Editor, Net World Media Group

On any day of the week, any brand in the world can get sucked into the vortex of a negative news event. Read on for tips from a PR veteran and longtime…

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Infographic: How online reviews can make or break your brand

Research quantifies the impact online customer reviews have on business performance. The reviews play a bigger role in the selection of restaurants than…

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A gamut of great ways to make diners 'swoon' in June

by Seshu Madabushi — Founder & CEO, mKonnekt

If your brand's list of great things to celebrate, promote and connect with the community ends at Father's Day for the month of June, we've got a few surprises…

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The CIO-CMO partnership: The path to digital ordering dynamism

by Patrick Eldon — CEO, Ordertalk

Digital ordering success begins at the top of your organization with real alignment between those who lead the charge organizationally to make the system run…

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The anti-app: why messaging is the new loyalty program

More than 60 percent of smartphone users download an average of zero apps every month, and most of those are opened only once. Roughly 75 percent of consumers…

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