Domino's Pizza has brought back its DomiNoNo promotion, which includes free pizza giveaways for each of the first two no-hitters to anyone registered on the Major League Baseball website, MLB.com.
According to a news release, this will equate to about 40,000 free pizzas — 20,000 for each no-hitter.
Last year's first two no-hitters, which took place less than two weeks apart in July, saw the entire allotment of pizzas claimed in less than two hours, the company said.
"Domino's is thrilled to recognize and celebrate one of the great achievements in sports – the no-hitter – by continuing this very cool partnership with MLB.com," said Chris Brandon, Domino's Pizza spokesperson. "This is now bigger and better as we prepare to give away 40,000 pizzas both seasons, and make it easier for all baseball fans to get in on the excitement."
The first 20,000 baseball fans who visit and log in to MLB.com/dominos after a no-hitter is thrown will receive a code for a free, two-topping medium Handmade Pan Pizza (carryout only) when they order online from dominos.com. The DomiNoNo offer is available until 20,000 codes are given away, or for five days starting at 3 p.m. EDT on the business day following the no-hitter. The promotion is valid after each of the first two no-hitters of the 2014 and 2015 MLB seasons.
The promotion will leverage multiple digital platforms. When a no-hitter is in progress through the sixth inning of any game, fans will be encouraged to follow #DomiNoNo and @MLB on Twitter for up-to-the-moment game alerts or watch live video on MLB.com or the award-winning MLB.com At Bat mobile app.