STRATEGIC PARTNERS
December 10, 2014
Greenfield Farms Food, parent company of Carmela's Pizzeria, has announced the completion of the brand's online ordering system. Additionally, the company has started development of a mobile app.
Carmela's online ordering platform integrates into its new website and also features an interactive catering menu. According to a news release, the new features have helped increase sales in the past several months.
"Two of the nation's largest pizza chains recently reported strong sales growth following the integration of technology into the order process. The company believes that the ease of ordering combined with a value perception makes pizza an easy choice for busy families," CEO Ronald Heineman said in the release.
The mobile app that is currently being planned for development will allow customers to use their mobile device to order food items from anywhere. All menu items will be available through the mobile app and will also feature coupons and promotions.
